What defines organizational professionalism? Although many different aspects go into building a good reputation, comprehensive branding is one of the most important components. No location is too out of the way for your logo, contact information or credentials, and envelopes and letterheads offer prime branding real estate.
Envelopes
When someone receives an envelope that you sent, the exterior matters more than you think. Choosing the right layout can help you set the tone for the rest of your interactions and cultivate positive mental associations among those you regularly communicate with. Picking a cluttered or uninteresting design, on the other hand, makes you appear untrustworthy and reflects poorly on your products, services and organization as a whole.
Even though people only interact with most envelopes for a few seconds, it’s critical that you consider how to leverage these powerful communication aids. From regular privacy envelopes to larger parcels and padded mailers, you should use envelopes to create interest and reinforce your brand identity.
Letterheads
Letterheads introduce you to those you wish to establish rapport with. By laying your contact information out in plain terms, they act as integrated calling cards that foster openness and transparent communication.
Letterheads can also inject some spice into messages that don’t contain the world’s most exciting contents. By including elements like your logo or slogan, you ensure that readers focus on your branding before moving on to the actual message. This simple adjustment puts a face to your name so that even if they haven’t met you personally, your recipients begin to paint a mental image of your organization as an entity they can interact with naturally and comfortably.
Designing Better-looking Envelopes and Letterheads
Of course, the best way to take advantage of these benefits is to work with a company that can help you execute a classy design. Instead of appearing unprofessional by simply slapping a poorly aligned logo on your mailers, why not put our skills to work by letting us create the consummate envelope or letterhead?
We create designs that carry your branding forward faithfully. Thanks to our highly efficient process, you get to conceptualize, tweak and print your letterheads and envelopes at speeds that let you keep up with the demands of running a growing organization.
Represent Your Organization No Matter Where Your Letters Travel
You want to reach remote audiences, so why not take control of how you engage with them? To make a positive impression, ask us about our envelope and letterhead design and printing services.